
David's Bridal Joins Shopify for Digital Overhaul
Key highlights
- David's Bridal integrates Shopify for a tech-driven retail model
- "Endless aisle" with in-store digital touchscreens powered by Shopify
- Real-time inventory, faster checkout, and unified data platforms
- Deloitte Digital leads implementation of Shopify's POS
- Transforms 190+ stores into omnichannel tech hubs
Source: ACCESSWIRE
Notable Quotes
“ At David's, we're not just evolving - we're reimagining the entire bridal journey from inspiration to purchase, all through an AI, digital, asset-lite lens. ”
Kelly Cook, Chief Executive Officer at David's Bridal
“ David's Bridal is using our technology and a deep understanding of their customer to reimagine the bridal shopping experience. ”
Harley Finkelstein, President at Shopify
Why This Matters
This partnership marks a major milestone in retail transformation for the $70 billion global bridal market. By integrating Shopify’s powerful commerce tools and Deloitte Digital’s strategy, David’s Bridal modernizes the customer journey across its 190+ stores. This move not only bridges digital and physical shopping seamlessly but also sets a new industry benchmark in delivering tech-powered, personalized experiences in bridal retail.